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  1. What is Web 2.0? September 14, 2007

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  2. What is online video? September 14, 2007

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  3. What is the user experience? September 14, 2007

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  4. What is social networking? September 14, 2007

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  5. What is search engine optimization (SEO)? September 14, 2007

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  6. What is search engine marketing (SEM)? September 14, 2007

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  7. What are rich-media ads? September 14, 2007

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  8. What is a pre-roll ad? September 14, 2007

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  9. What is a podcast? September 14, 2007

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  10. What are metrics? September 14, 2007

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  11. What are keywords? September 14, 2007

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  12. What hits/visitors/time-on-site September 14, 2007

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  13. Tell me more about e-mail September 14, 2007

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  14. What is a CPC — cost per click? September 14, 2007

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  15. What does CPM — cost per thousand — mean? September 14, 2007

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  16. What does click through rate (CTR) mean? September 14, 2007

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  17. What is a conversion rate? September 14, 2007

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